鶹Ƶ’sEd Maibach is the most influential scientist working on climate change among America’s public universities, according to a recent Reuters ranking of the researchers.
Maibach, a University Professor in the Department of Communication and the director of thewithin 鶹Ƶ’s , ranked 7th overall in the Reuters Hot List identifying and ranking the world’s top 1,000 climate scientists. Only two other American scientists finished above him, including his research partner Anthony Leiserowitz of Yale University, who finished second.
“This is nice for me professionally and personally,” Maibach said. “But the real importance of these rankings is the prominence of social science—two of the top 10 are social scientists. Climate science is indispensable, but if society is to put this knowledge to use, so, too, is social science. That our work is being taken seriously is a good thing.”
The three criteria Reutersusedin determiningthe rankings werenumber of research papers published on topics related to climate change,how often those papers were cited by other scientists in similar fields of study,and how often those papers are referenced in the press, on social media, and in policy papers.
Their researchhascollectively impacted other scientists, the public, activists and political leaders about the dangers of climate change.
“We either make better decisions or we face great peril,” Maibach said.
, the dean of the College of Humanities and Social Sciences, said shewas thrilled with news of Maibach’s recognition, but hardly surprised.
“In his longstanding advocacy for climate science, he has not only made significant contributions to the field, but, just as important, he has translated his expertise and his commitment to sharing the impacts of climate change in a way that isunderstandableto members of the public and to policymakers alike,” she said. “His work perfectly illustrates the human side of science.”
Joining Maibach on the Reuters Hot List werefellow 鶹Ƶ facultyԻ.The full list can be seen.
Maibach, who is also a member of 鶹Ƶ’s,is an expert in the use of strategic communication and social marketing to address climate change and related public health challenges. His research has primarily focused on public understanding of climate change and clean energy, the psychology key to public engagement and the cultivation of trusted voices,such as TV weathercasters and health professionals,as effective climate educators.
He’slong been lauded for his efforts to better educate the public and policymakers alike since focusing exclusively on climate change as the world’s most pressing threat to public health and well-being since 2007.
Maibachplayed a critical role in the formation of the Yale/鶹Ƶ Climate Change in the American Mind survey project that has consistently been featured in major media outlets throughout the country for more than a decade.
In January, Maibachand his good friendLeiserowitzwere honored by the nonpartisan and San Francisco-based Climate One the as the co-recipients of theStephen H. Schneider Award given to a natural or social scientistwho hasmade“extraordinary scientific contributions andcommunicated that knowledge to a broad public in a clear and compelling fashion,” according to the press release.
Maibach has also teamed with 鶹Ƶ colleagueto create the Medical Society Consortium on Climate Health to organize, empower and amplify the voices of America’s doctors about the dangers of climate change to our health and climate solutions that could improve it.